The Direct Initiative 1st International Caravan of Courage
April 29, 2021

On April 29, 2021, Local Driver Co-op and Direct Co-ops launched the first international Caravan of Courage #SaveMomAndPops. The Caravan was joined by drivers, including rideshare, taxi, limousine, delivery courier and truck drivers, as well as small business owners, hitting the streets in Toronto and San Francisco, calling on all drivers and small businesses to unite through the Direct Initiative to secure their future in the new economy. We’re grateful to the many of you that joined and supported our first, but definitely not last caravan, and look forward to growing and expanding our initiative and movement to other cities and countries in N. America and beyond.


San Francisco

Become a partner and receive 90% of the revenue & equity

Lyft and Uber drivers, medallion holders and fleet operators – join now and equally own your local rideshare co-op!

Get 90% of the Revenue

Our drivers get to take home more money than ever, with 90% of the ride or delivery fare going straight to their pockets.

Own 90% of the Platform

As a driver-owned cooperative, our drivers own 90% of the platform and get shares. Any driver can join!

Refer Drivers/Riders and Make Money!

Spread the word to help more drivers become independent and make money through our affiliate program!

As Seen On

Who Are We?

Direct Global / Direct Co-ops is an e-commerce company which focuses on developing and operating platforms, allowing purchasers to leverage collective purchasing powers to reduce the cost of procuring products, services, raw materials and finished goods. The company’s proprietary web-based platform enables small and medium-sized businesses to harness collective purchasing power to reduce purchasing and shipping costs.

Direct Co-ops has developed a web-based platform that works with local business associations and others to connect local small and medium enterprises, and enable them to aggregate orders for goods and services from local and national manufacturers, suppliers and service providers.

The theory behind this is to access far better procurement rates by utilizing group purchasing power, thereby allowing groups of smaller businesses access to the preferential rates large businesses can negotiate with suppliers. This fits into Direct Co-ops’ wider business ideology – to create a sharing economy which creates a level playing field for both small and large businesses, encouraging small and local businesses to work together for a shared good.

Direct Global / Direct Co-ops has created the Local Driver Co-op for the transport of people and goods. Local Driver is a driver-owned cooperative, where members receive 90% of the revenues and equity, allowing Local Driver to not just undercut Uber and Lyft, but to pay our driver partners more.

Direct Global / Direct Co-ops has already established partnerships with some of the largest co-operative and business associations in N. America and has began to populate its marketplace platform for the future last-mile delivery of food and products.

In 2019, Direct Global / Direct Co-ops became the Canadian strategic partner of the Commonwealth Enterprise and Investment Council, to promote the Direct Initiative in 53 countries, as well as the exclusive e-commerce platform for the US – Pacific Rim Chamber of Commerce. Direct Global / Direct Co-ops has been featured on MSNBC, Bloomberg-BNN, Yahoo! Finance, Business Insider and received mention in “Everything for Everyone”, Nathan Schneider’s seminal text on the modern business cooperative movement.

Our Partners

Why Join?

Get 90% of the equity and revenue

Our drivers enjoy the highest compensation on the market.

Flexible Schedule

Our drivers can work according to their schedule and availability.

Become a member of a grassroots movement

Our co-op is driver-owned and operated.

Riders save up to 20% versus competition

Enjoy unbeatable rates, guaranteeing your money supports the drivers and their families.

The Rideshare Professor Welcomes All Uber/Lyft Drivers, Medallion Holders and Fleet Operators!

Torsten Kunert, CEO of Local Driver Co-op

Local Driver Co-op partners enjoy access to our
co-op benefits on products and services.

Local Driver Co-op members enjoy exclusive access to the Direct B2B platform, allowing everyone to enjoy the power of joint-purchasing in the modern age.

Enjoy access to tens of thousands of products, ranging from household supplies to auto parts, to direct savings on major services, such as shipping and fuel.

First 1,000 drivers in each major city join for FREE!

Canadian cities with free memberships

55,000+ drivers in the USA and 9,000+ in Canada join for FREE!

Uber/Lyft Drivers, Medallion Holders and Fleet Operators - Join Today!

Direct Local app

The Direct Local app is a state-of-the-art mobile ride-share and delivery app (available on both Android and iOS markets). The product delivery is similar to how most common delivery platforms operate today (e.g.: UberEats, Foodora, etc.), however, it also allows the delivery of all types of items, not just meals and food. The Direct Local app allows consumers in every city and community to order from local businesses. The app enables consumers to order from multiple stores in one shot, optimizing the delivery route for the drivers.

Need a ride? Need to shop? Look no further – we have it all in one app!

Download the Direct Local app today – your one-stop shop for everything local!

Be The Future

In today’s rapidly evolving world, we hope to employ these self-driving vehicles to ensure the drivers of today are not left behind when automation becomes the new reality. By employing this new technology, the livelihood of millions of people will not be in question but rather, they will be able to prepare for the age of automation by upgrading their existing vehicles to self-driving ones.